Just as we all have likes and dislikes, favorites and pet peeves - employees have favorite or preferred communication vehicles that they enjoy using as either the recipient or the sender of corporate information.
Orlando Health helped to bridge the gap between employee preferences and digital and traditional communications by creating a mobile app. Their success metrics indicated that tailoring a mobile app to a variety of audience communication preferences was an effective and efficient tool to increase readership and engagement.
Learn how Orlando Health built an in-house mobile app to connect and share information with 14,000 team members across seven campuses, including how to:
- Build a low cost corporate mobile app
- Inspire engagement in different audiences by offering easy access to a variety of available communication platforms
- Encourage storytelling to showcase organizational culture through a mobile app
- Facilitate team member participation using a variety of communication tools
Bree Balchunas,
Communications Consultant, Internal Communications & Team Member Engagement Orlando HealthKrista Courtney,
Communications Consultant, Internal Communications & Team Member Engagement Orlando Health
